Prasanna is a well know theatre personality and a self-confessed Gandhian who has been campaigning for the revival of handlooms for many years. He believes handlooms are the fabric of the future.
In 2017, Prasanna and a few other activists went on a hunger strike to persuade the government to exempt the artisanal sector from the recently introduced GST (Goods and Services Tax), a common sales tax for the country. Its introduction had been disastrous for the unorganised rural sector that had already been affected by the demonetisation of banknotes in 2016 and was in an unsettled state. Depending on the article, a tax of 12% or 18% was imposed on the selling price of handloom and handcrafted artisanal goods, which would have priced the products out of the market, and probably killed this sector. Apart from this, GST implementation involves complex procedures and compliances, which would have been nearly impossible for craftspeople living in villages to deal with. The agitation helped to reduce the GST to a flat 5% but the movement is continuing its agitation with a demand for zero GST on all handcrafted village produce.
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